Oh God, it's raining newsletters

My favourite writer writing about email newsletters. This is the epitome of my reading experience. About the burgeoning popularity of the age old technology, Craig Mod has this to say: Newsletters and newsletter startups these days are like mushrooms in an open field after a good spring rain. I don’t know a single writer who isn’t newslettering or newsletter-curious, and for many, the newsletter is where they’re doing their finest public work.And while we often discuss this topic in terms of the readership experience, Craig shares a sharp ovbservation about creating a newsletter: Here’s another,…

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Newsletters are the new zines

Back to the topic of why newsletters are a good choice for writers. This piece by Simon Owens perfectly sums up my thoughts. In it, he opines that email newsletters are similar to the handmade zines of the 70s, 80s, and 90s. In contrast to carefully edited and displayed content of the web, newsletters are more haphazard: Many newsletters feature a hodgepodge of unrelated sections, images, and GIFs, and they take a distinctly informal tone in their writing.What makes this format work for both writer and reader? It could be that, like those within the zine community, newsletter readers…

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Slipping through the cracks

There has been a gap in how I manage my work for a long time. It's a little thing and is no bother most of the time. But when things get crazy, or if I'm not careful, some important task falls through the cracks of my system. I'm referring to the follow up email. This is a straight forward concept. I have a task or project that is my responsibility, but depends on others to do some work. I email them, asking for information or for work to be done. Down the road, I will need to check up on…

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