Renewing Medium’s focus

Interesting news from the Medium CEO. A large chunk of the Medium team has been let go and they’re trying to figure out how to make money. On the one hand, I chuckle a little and think, “Here we go again.” Medium is Ev’s third company that he has built that has not made a profit while he’s in charge. And the news is not surprising at all. On the other hand, I do admire them for being willing to attempt to monetize in some new fashion, rather than the tired model of current web publishing. Ev…

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Medium takes aim at WordPress with a new way to power websites

Another week, another article talking about Medium. I’m a sucker for this! This time, I have some positive things to say. Medium is testing some new options, allowing publishers to use the Medium platform in all its glory, plus with two new options to earn income. The options? Promoted posts and paid memberships. Now, promoted posts will be quite ad-like. Similar to a promotion in an RSS feed, the promoted post could be simply a longer, text based advertisement. Oh, there will be media involved, large images likely, but the posts are just that: posts. But at the end…

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A guide to using Medium

The folks at Buffer posted an in-depth guide on how to use Medium to your advantage. If your goal is to get focus on your product or service, there are some great tips included in this resource. As I mentioned recently, owning your content is the best step for a writer (I'd include designers and developers as well). After all, your personal website is your résumé in 2015. But if your purpose for writing is traffic and attention to something you've created, Medium can be a solid tool. As Kevan from Buffer puts it at the top of the article:…

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The billionaire’s typewriter

I’ve been fascinated with the changes to Medium of late; they’re doing some great work that makes it an attractive platform (for reading and writing). But it’s not attractive enough to give up the control of my content. Matthew Butterick sums up the points more excellently than I have to date. There are some fantastic pull quotes in his article! Source…

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Content ownership

A lot of folks I admire have posted content on Medium in recent months. Medium is a nice looking tool, another creation of the wonder pairing of Ev Williams and Biz Stone. The focus of this service is on sharing ideas, a publishing tool that houses your content and enables better interaction. Mr Williams describes it this way: More concretely, Medium is a system for reading and writing.Sounds nice. It also sounds a lot like the Internet in general … The question that must be asked then, is this: “Should I give someone else control of my writing?” ControlHere’s…

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